CLIENT:
Doritos | Frito-Lay Inc.
Crash The Super BowlCrash The Super BowlCrash The Super BowlCrash The Super Bowl
BROADCAST
FILM
UGC
INSIGHT:
Every year, Doritos hosts the Crash the Super Bowl contest, a chance for filmmakers from around the world to make an ad and win a chance for it to be aired during the Super Bowl. This is a series of films in which a "creative ambassador" guides filmmakers through the submission process.
'CRASH AMBASSADOR'
LAUNCH FILM
01 OF 03
'CRASH AMBASSADOR'
SEMI-FINALISTS VIDEO
02 OF 03
'CRASH AMBASSADOR'
FINALISTS VIDEO
03 OF 03
CREDITS:
Agency: Goodby Silverstein & Partners
Creative Director: Ben Wolan
Art Director: Shravan Hegde, Tim Green
Copywriter: Nick Morrissey
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